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Brant Cebulla steps down from the Vitamin D Council

Posted on: April 14, 2014   by  Brant Cebulla


Vitamin D Council members and readers,

I’m writing to let you know that I am stepping down from the Vitamin D Council to pursue other career interests. Last Friday was my last day with the Vitamin D Council.

I have been working for the Vitamin D Council for three years now, and I’m happy with what we’ve accomplished in that time and where we are today. Last week I sat down with Executive Director Dr. John Cannell and our current and new staff. Dr. Cannell summarized where the Council is today nicely: “We have built the vehicle. Now we just need it to go faster.”

We have staff coming in with talent and work ethic, and I have no doubts they will make the vehicle go faster. Staff member Jeff Nicklas is shifting over to Operations Manager. He will be in charge of administration and making sure the Council is running smoothly.

We’re bringing in Will Hunter, a recent graduate of UCLA, serving as our Program Associate. Will has already been blogging for the Vitamin D Council for the past two months. He will be tasked with trying to bring many of our program and business ideas to life.

We’re also bringing in Amber Tovey, who will be graduating from Cal Poly this June with a BS in Nutrition. She will serve as our Community Coordinator, in charge of communications and marketing. Amber already has some great ideas to take our organization to the next level.

And of course, Dr. John Cannell is still at work behind the scenes, offering guidance, insight and supervision.

In the past three years, the Vitamin D Council has built a template to move forward with. This is in large part due to the vision and expertise of our partner Minervation. Minervation, a web development and health information science consulting group in the UK, started working with us back in 2009. They wanted to see us transform into who we are today: a member-based organization with dependable and professional content and great brand.

We now also have a website that offers layers of information, from very friendly general information, to more in depth content on specific diseases, to an even more in depth look at specific research in our blog. This content is tested and proven effective through a mix of usability testing, surveys, feedback and analytics. And since we are committed to a user-tested, evidence-based approach, we will constantly test and analyze the effectiveness of our content, to continually get better and better at what we do. Our new staff understands this approach and this core philosophy isn’t leaving the Vitamin D Council anytime soon.

I’d like to thank André Tomlin and Douglas Badenoch of Minervation and their associate Sarah Smith of the Patient Information Forum for their hard work. We are continuing to work with them, and they are a rock for our organization.

We also now have a sturdy member base, and I’d like to thank you, members, for your support, dedication and interest in vitamin D. The strategy of our organization is to continue to grow our member base, while maintaining a close relationship with you. Simply put, the more members our organization has, the more capacity our organization has. It is through our members and their commitment to the Vitamin D Council and learning more about vitamin D that is helping us get the word out on vitamin D and spread awareness.

More people to thank:

  • Branden Welshons of Better Business Financial Services. Branden is our behind the scenes controller. He’s helped us become more financially stable the past 4 or 5 years, helping us wisely set budgets and keep us on track to hit our donation needs.
  • Kate Saley who worked for the Vitamin D Council between 2012 and 2013. She was essential in helping the Vitamin D Council develop a cohesive voice.
  • Our board, particularly Geoffrey Lubbock, Bill Grant and Sadeq Quraishi who have helped guide me and provide me with tremendous feedback. All three of them are truly brilliant people.
  • Countless volunteers, like Tom Weishaar, Rebecca Oshiro, Jim Larsen, Rita Umile and more.
  • Our donors, both large and small. It is you who have provided me a job the past three years.
  • Some organizations that are working in the same realm as us: Perry Holman of the Vitamin D Society and the Baggerlys of GrassrootsHealth.
  • Finally and perhaps most importantly, Dr. John Cannell. Three years ago he took a chance on me. I didn’t have a particular background in public health. On paper, I was a huge risk. He had faith, and I’m grateful for that.

Thank again all. Moving forward, I’ll be behind the scenes a little, consulting the Vitamin D Council on a limited basis.


Brant Cebulla

4 Responses to Brant Cebulla steps down from the Vitamin D Council

  1. Rita and Misty

    Brant~Such a lovely letter. Thank you.

    I’m glad you’ll still be doing some consulting with and for the Vitamin D Council.

    My deepest regret is that we did not meet in person; it would have been my pleasure, I am certain.


  2. IAW

    Best wishes Brant!!!!!!!!!

  3. PeterVermont

    Thanks for the great work Brant!

  4. Rebecca Oshiro

    I’ll always remember the day I met you and Kate at the Vitamin D Workshop in Houston. Thank you for taking a chance on ME.

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